Sometimes people are put off by the mention name ‘’business’’. For them, it looks like something online reserved for a certain elite, a specific category of people. Although being a business owner might require you an extra effort, it is undoubtedly only feasible by certain types of individuals, well maybe those who pushed harder and went out of their comfort zone. You should know the definition of a business, because of a lot of misunderstanding around his meaning. According to Investopedia, ‘’Business…… also refers to the organized efforts and activities of individuals to produce and sell goods and services for profit.’’   

There are some parameters to consider before deciding whether it is hard to be a business owner.  

It can be challenging to create a business if you are not adequately prepared. It is one thing to have the business idea; it is another thing to put your idea in creation. You should to do some research and have a good plan. as someone said ‘’ if you fail to plan you are planning to fail.’’  

questions to ask yourself when researching your business idea include: 

Do I have what it takes to start up this business? By answering this question, you will know if you have the right knowledge and skills to start up your business idea if not, look for ways to acquire the necessary skills.  

Is there an existing market for my business idea? It is great to have a business idea, but it is crucial to know if the concept is a viable one. You need to know if there a demand for what you want to do. Know if this demand is for the long term and sustainable.  

Is it a growing market or a saturated one? Another critical point is to know if your business idea is a growing one where there is still room for newcomers or if the market is already flooded and saturated.  

Who will be my customer? It is not easy to sell to everyone; you need to know who you are aiming to sell, determine the types of customers such as men, female, young, children, their spending habits, their location,  

Am l realistic about the real cost? To start your business, you will need a business plan and some funds; you need to be very practical and take into accounts all expenses, as well be prepared for the unexpected costs.  

Is it a one-person venture or teamwork? Some business can be started and be managed by one person others have to be a team. Determine which one is your business idea.  

Do I have to protect my idea? Sometimes, you might need to protect your business idea from competitors legally,  

Those are some of the questions you can ask yourself when you have your business idea and are ready to start and make it into a reality. Most of the time, most of the boxes will not be ticked; in those instances, get help. Help is available, either for free or at a cost.  If you make sure you have a satisfactory answer to all the questions, before starting up your business, you will find it less stressful and enjoyable to own a business. But if you don’t, you will find it challenging, hard, at time overwhelming to own a business as obstacles will pop up most often.